Gusto is rated #1 in payroll | G2 Fall 2025

Gusto vs ADP

What would you do with an extra 100 hours a year? That’s the average time Gusto customers save on taxes and compliance after switching from ADP.¹

Don’t get caught up using clunky, outdated systems. Choose the modern platform for payroll, benefits, and HR—trusted by 500,000 businesses and counting.

Thinking of switching from ADP? Make the move to Gusto in less than 7 days² and simplify payroll today.
Learn more about switching.

4.5/5 stars

average rating from Gusto customers.*

100 hours

average time saved annually on tax and compliance work after switching from ADP.

9 out of 10

customers would recommend Gusto*

*Source: Survey of 538 Gusto Customers, September 2024

Why Gusto over ADP?

A platform built for today’s challenges

Traditional payroll providers may come with processes or contracts that can slow you down. With Gusto’s intuitive interface, you can focus on running your business—not running in circles.

Peace of mind with clear pricing

While ADP is known for complicated contracts and surprise charges, Gusto offers clear pricing with no hidden fees. It’s no wonder users say “Gusto provides a better product for nearly half the cost.”*

Award-winning customer support

When you need help, you’ll get support from a real person. Our team was ranked #1 in customer satisfaction by G2 in 2025‡, so you know you're in good hands.

“We are an accounting firm that serves other small businesses. Gusto is easier to use and understand than ADP, and the customer service is far better than QBO payroll”

Max Ducharme

CEO, Aviro Solutions, LLC

Compare pricing and features: Gusto vs ADP

Gusto
ADP Run
Payroll

*Competitive data on this page was collected as of July 2025 and is subject to change or update. Gusto does not make any representations as to the completeness or accuracy of the information on this page. All Gusto services listed in the payroll features comparison chart are provided by Gusto or by one of Gusto's trusted partners.

What to consider when choosing a payroll provider?

How large is your team?

Some payroll platforms are perfect for corporations or large enterprises, but overlook the needs of small and midsize businesses. Select a service that meets your needs where you currently are — and one that can grow with you down the line.

What's included in pricing?

Many platforms offer additional features, but those costs can add up quickly. Look for a payroll platform that doesn’t charge for every little change you want to make.

Is it easy to switch?

Migrating your payroll data could be a daunting task, and one that shouldn’t be taken lightly. Ask about this process, and more importantly, who on your payment provider’s end oversees this task.

How can I get help when I need it?

Getting in touch with customer support should be simple and easy, with ample resources at your fingertips to help you get the most of your new payroll software. Ask about online, email, chat, and phone support.

Switch to Gusto in less than seven days.

While other providers charge extra for setting up, filing W-2’s, and off-cycle payroll runs, it’s all included with Gusto. Switch to see why we’re voted #1 (over and over again).

Time to switch source: Techvalidate survey of 712 Gusto Customers, October 2023

Comparison details: Gusto vs ADP

Best Payroll Software 2025 - Ranked #1

#1 Most Innovative Company in HR 2025

#1 Highest Satisfaction Software, G2 Review 2026

America's Best Online Platforms, Newsweek & Statista 2025

Gusto FAQs

At Gusto, our small business platform lets business owners, HR professionals, and benefits administrators manage team support through a single, all-in-one dashboard. From onboarding a new employee to retirement plans, our payroll management platform supports your team’s experience at every step on the way. And with no hidden fees and a transparent payment structure, we make it easy to grow. Learn more about all Gusto can do by visiting here.

We are here to help you make the most of Gusto, whether you’re switching from another provider or you’re brand new to payroll software. Before you get in touch with us, you’ll need just a few pieces of basic information about your employees and your company, including your EIN and your employees’ social security numbers, addresses, and salaries. And if you’re switching to us mid-year, make sure you have information available about the payroll taxes you’ve paid so far for this calendar year.

Our sales team is available to answer any questions you may have. They can be reached directly by emailing [email protected], calling (844) 793-0395, or via live chat. Our sales team is available Monday through Friday from 6 a.m. to 5 p.m. PT.

Join more than 500,000
businesses and their teams.

¹ Source: Survey of 538 Gusto Customers, September 2024
**Gusto was ranked
G2’s Best Payroll Software of 2025
†according to Gusto's internal payroll data May 2025.

†according to Gusto's internal payroll data May 2025.