2021 Benchmark Report

Employers want people advice — and we can prove it.

According to our survey of more than 2,000 employers using Gusto, 92% expect their accountant to provide business advice — and many would pay more for advice on people operations, hiring, and even work culture. That’s just one surprising find from our research.

Get the 2021 Benchmark Report for more insights, including:

  • The kind of advice employers expect from you

  • How much employers are willing to pay

  • Which businesses say they need “people advice” the most

  • Ideas for expanding your firm’s advisory practice