Nov 2, 2026 | 9am–5pm ET | New York City

Let’s build what’s next for your business

There’s no one way to build a business, and no one stage where you’ve got it all figured out. Come take on what's next together at Gusto Build, a free day of talks, workshops, and time to connect with other small business leaders.

What to expect

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Learn from the best

Hear from 20+ small business leaders on what it takes to start, run, and grow a business.

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Get hands-on help for your business

Join workshops and free 1:1 consultations with experts in accounting, HR, and more.

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Meet your people

Swap stories and leave with ideas you can put to work right away.

Sample the sessions

Wherever you are in your business, there’s a session for you, with even more to explore at the event.

Start your business

Turn your idea into something real and build a foundation that lasts.

Positioning 101: Building the Foundation of Your Solo Business
Emily Hollender & Taylor Crane

Buildathon: Launch Before Lunch
Lovable

Sloane Stephens on Playing the Long Game
Sloane Stephens & Amy Thibodeau

More Than Money: The Personal Case for Building a Business
Morgan Housel & Josh Reeves

Run your business

Keep the day-to-day on track and find new ways to grow with AI.

What’s Happening in the Small Business Economy
Ara Kharazian & Nich Tremper

Building an AI-Driven Business
Alex Lieberman & Eddie Kim

Standing Out in the Age of AI
Emmett Shine, Mallory Contois, & Natalie Fratto

3 Workflows to Get Your Time Back
Grace Clarke

Invest in your team

Hire great people and create a culture that brings out their best.

How Great Teams Get Built
Avery Akkineni & Scott Helmes

Solo to Employer: Your First-Hire Checklist
Gusto HR experts

Find Your Zag: What a Soccer Club Taught Us About Building Culture
Edreece Arghandiwal

Mindset & Execution Accelerator: Leveling Up
Sasha McDowell

Meet your speakers

Josh Reeves headshot

Josh Reeves

Co-founder & CEO, Gusto

Sloane Stephens headshot

Sloane Stephens

Founder, Doc & Glo

Alex Lieberman headshot

Alex Lieberman

Co-founder & Builder, Morning Brew & Tenex

Morgan Housel headshot

Morgan Housel

Partner, The Collaborative Fund

Corporate Natalie headshot

Corporate Natalie

Content Creator, Founder, & Advisor

Amy Thibodeau headshot

Amy Thibodeau

Chief Design Officer & Head of Core Experiences, Gusto

Eddie Kim headshot

Eddie Kim

Co-founder & Head of Technology, Gusto

Scott Helmes headshot

Scott Helmes

Head of People, Gusto

Steve Abbott headshot

Steve Abbott

Head of Government Affairs & Public Policy, Gusto

Avery Akkineni headshot

Avery Akkineni

CMO, VaynerX

Sasha McDowell headshot

Sasha McDowell

Founder & CEO, Epicycle Group

Emily Hollender

Emily Hollender

Founder & Fractional Marketing VP, Next Wave Marketing Partners

Taylor Crane headshot

Taylor Crane

Founder, Fractional Jobs

Emmett Shine headshot

Emmett Shine

Founder, Little Plains

Mallory Contois headshot

Mallory Contois

Lead of Community, Lovable

Coss Marte headshot

Coss Marte

Founder, CONBODY

Ara Kharazian headshot

Ara Kharazian

Lead Economist, Ramp

Edreece Arghandiwal headshot

Edreece Arghandiwal

Co-founder & CMO, Oakland Roots Sports Club

Natalie Fratto headshot

Natalie Fratto

Founder, Charts & Crafts

Kendall Dickieson headshot

Kendall Dickieson

Social Media & Influencer Marketing Consultant

Hilary Hanners headshot

Hilary Hanners

Manager, GustoHR

Andrew Ryan headshot

Andrew Ryan

Senior HR Consultant, Gusto

Nich Tremper headshot

Nich Tremper

Head of Gusto Insights & Senior Economist, Gusto

Norma Prus headshot

Norma Prus

Senior HR Consultant, Gusto

Anthony Kim headshot

Anthony Kim

Platform Sales Team & AI Lead, Gusto

Nate Knepper headshot

Nate Knepper

Senior Account Manager, Gusto

Kevin Eidsmo headshot

Kevin Eidsmo

Head of Tax Credits Compliance, Gusto

Janae Monfort headshot

Janae Monfort

Principal, Product Marketing Manager, Gusto

Stephanie Liu Cossart headshot

Stephanie Liu Cossart

Principal Product Manager, Gusto

Save your seat

Join us Nov 2 from 9am–5pm ET at Spring Studios in New York City. Space is limited.

Frequently asked questions

Yes, it’s for small business founders, owners, and operators at every stage. Expect talks, workshops, expert advice, and plenty of time to connect with people who know what it takes to build a business.

Yes, we have a limited number of seats for partners like you. Reach out to [email protected].

Yes, Gusto Build is for anyone building a small business or helping someone who is.

The full agenda is coming soon. Expect talks, workshops, expert advice, and plenty of time to connect with people who know what it takes to build a business.

Yes, bring your co-founder, teammate, or anyone who supports you. Just have them register separately to save a seat.

Let us know who you’d like to meet with when you register. Choose from experts in accounting, HR, and finance, and we’ll do our best to match you. Consultations aren’t legal, tax, or financial advice.

Nov 2 from 9am–5pm ET at Spring Studios in Tribeca, New York City.

Yes! Gusto Build is free. You’ll just need to cover any travel expenses.

Spring Studios is in Tribeca near several hotels. Nearby options include: Arlo SoHo, Sheraton Tribeca, NOMO SoHo, The Roxy Hotel, and The Greenwich Hotel.

Gusto Build is an in-person event. We’ll share select talks afterward.

Yes, we’re happy to work with you. Let us know what you need when you register or reach out ahead of time: [email protected]

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