Contributing author

Jaclyn Anku

Jaclyn is the Partner Education Manager at Gusto. She started her career as a small business consultant and is passionate about teaching small business owners financial literacy and arming them with great advice. Before joining Gusto, she led business education for accountants and bookkeepers at Xero. She lives with her husband and two daughters in Oakland, CA.

Contributing author

Jaclyn Anku

Read more from Jaclyn Anku

Gusto Next in a Nutshell: Unlocking Your Team Experience

Gusto Next in a Nutshell: Unlocking Scale

Gusto Next in a Nutshell: Unlocking Talent

Crafting a Story that Resonates: Narrative Archaeology at GPAC Summit 2023

Fostering Connection and Collaboration in the Accountant Community at GPAC Summit 2023

Accounting Levels Up: Introducing Gusto Academy, People Analytics, and Gusto Connect

How One Woman Upended American Work Culture (And What We Can Learn From Her Today)

Introducing People Advisory to Your Firm: Getting the Whole Team Onboard

People Advisory Accelerator – Behind the Scenes

Win Clients Through a Strong People Advisory Web Page

How to Nail Your First People Advisory Consultation

How to Close a People Advisory Deal

Three Steps to Communicating the Value of People Advisory to Your Clients

Increase Payroll Revenue 15x with Three Principles

How to Deliver High-Impact People Advice Without an HR Advisor

How to Triple Your Payroll Revenue by Reimagining Your Payroll Services

So You Want to Launch A People Advisory Practice. Who’s Actually Going to Do the Work?

Three Client Discovery Questions Turn Payroll into a $1M Annual Revenue Stream

Transforming Payroll into a Suite of People Advisory Services—Without an HR Pro

“What is Accelerator?” and Other Questions Answered at Gusto Next

Accelerating Accounting with People Advisory

Winning Your First Three People Advisory Clients

A 15x Increase in Payroll Revenue? One Accountant Shows the Way.

Gusto’s People Advisory Certification Accelerates Firm Growth and Takes Care of Your CPE Credits Too

How Tina Gregory uses people advisory to help clients access benefits

How People Advisors Can Help Clients Access No-Cost, Low-Cost, and Premium Benefits

Why Now Is the Right Time in History to Become People Advisor Certified