The Gusto Blog

This is our story.

Posts by Joshua

Joshua Reeves

Josh is the CEO and co-founder of Gusto, a startup that’s reimagining HR, payroll, and benefits for modern companies. Josh believes in the power of software to solve complex problems. Follow Josh on LinkedIn and Twitter.

Special Report: Diversity and Inclusion with Gusto

Diversity and Inclusion with Gusto

Everyone has their own story about why diversity is important. I am inspired by my mother, who immigrated to the U.S. from Bolivia when she was 18. She didn’t know any English but spoke Spanish and French fluently, and she received a full scholarship to University of San Francisco. My mother became a teacher, and […]

Read article

Welcome to a New Kind of HR

Introducing HR

Compliance rules, reams of paperwork, and manual processes squeezed into tiny print. For most people, these everyday details are the very definition of human resources. Technically, HR can include all of the above, but it’s also much, much more. It’s more because your home and work lives are intertwined. Work empowers a better life, but […]

Read article

A Stronger Foundation for Building Our People Platform


Funding is not our goal — it’s what we do with it that matters. You’ll never catch us toasting to a change in valuation or throwing a party after raising a new round. When you buy a house, you don’t commemorate the day you finally got a mortgage — you commemorate the day you moved in and […]

Read article

Happy Employee Appreciation Day!

EE Appreciation Day_Blog-810x450

A high five. A heartfelt thank-you note. A quick acknowledgement at an all-hands meeting. These ordinary things can bring out the extraordinary in people. When you take a moment to recognize someone’s work, it helps them feel proud of the work they do. Ideas like these are just one part of a more holistic relationship that […]

Read article

5 Ways to Build a Culture of Transparency


Many companies and entrepreneurs want employees to think like owners of their business. But how many of them actually take steps to empower that kind of thinking? If you want teammates to act like true owners, it’s important to equip them with the information to think like an owner. Transparency is one of the most […]

Read article

3 Tips for Business Owners to Save Money at End of Year


The new year is a time to celebrate and set goals. Lots of people make personal resolutions when the clock strikes midnight, but what about making sure your business gets off to a healthy start in 2016? The end of year can be a stressful time. There are numerous back-office matters to shore up, and […]

Read article

How to Keep Your Culture as You Scale


A strong and authentic culture is not just a nice company trait — it’s a key component to success. That’s why it was alarming to read a new study that found only 15 percent of executives believe their company culture is where it needs to be. It was especially concerning because that same research by […]

Read article

ZenPayroll is now Gusto

Gusto Faces

Today is a big day for the whole ZenPayroll community. ZenPayroll is now Gusto. When we founded the company in 2011, our core belief was that people are the most important part of every business. Four years later, we believe it even more strongly, as we’ve grown to serve tens of thousands of businesses across all […]

Read article

Say Hello to Our New Denver Office!

denver CO

My co-founders and I started ZenPayroll (now Gusto) out of a house in Palo Alto, California. It’s where we hired our first employee, built the core product, and set the foundation for our value system and mission as a business. Since then, we’ve grown by leaps and bounds, and today, we’re still growing. There are […]

Read article

An App Ecosystem for the Employee-Centric Workplace

app ecosystem

This post originally appeared on The balance between employers and employees is shifting. A few generations ago, an employee could work at a single company her entire life and retire. That is not the case anymore. According to a LinkedIn study, up to 85% of the workforce is actively looking or open to a […]

Read article