Posted in Crash course guides

Crash Course: Offering Equity to Your Employees

Are you building a rocket ship?

Staffing up will fuel your growth, and offering equity creates strong incentives to get the right people to join you for the ride.




In this guide, you’ll learn:

  • Key terms and concepts, from vesting to 409A valuations
  • A step-by-step process for building your equity strategy
  • Advice from successful entrepreneurs and VCs
  • How to talk to your team about equity
  • An overview of tax implications upon exercising and selling stock


You should read this guide if you are:

  • You’re a startup founder who wants to learn the basics behind offering employee equity
  • You’re an employer who wants to offer equity to new hires
  • You want to be wildly entertained (and learn some stuff along the way)