Hiring and Growth

Crash Course: Offering Equity to Your Employees

Gusto Editors  

Are you building a rocket ship?

Staffing up will fuel your growth, and offering equity creates strong incentives to get the right people to join you for the ride.

Simple time tracking that syncs with payroll.


In this guide, you’ll learn:

  • Key terms and concepts, from vesting to 409A valuations
  • A step-by-step process for building your equity strategy
  • Advice from successful entrepreneurs and VCs
  • How to talk to your team about equity
  • An overview of tax implications upon exercising and selling stock

You should read this guide if you are:

  • You’re a startup founder who wants to learn the basics behind offering employee equity
  • You’re an employer who wants to offer equity to new hires
  • You want to be wildly entertained (and learn some stuff along the way)

Updated: April 26, 2019


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